Art Briles has built the Baylor program into one of (if not) the premier programs in Texas. In fact, he believes that if you go out on the streets and ask a 10-30 year old who the best football team in Texas is, they're going to tell you it's his program in Waco.
Baylor's Twitter account tweeted the following Briles quote from Big 12 Media Day, and you can bet other programs in Texas are going to use it as bulletin board material around the facility.
Some loyal fan bases in the Lone Star State may consider the statement off base, or bold, but it's tough to argue.
Using ten-win seasons as a barometer, let's take a look back at college programs in a Power Five conference in Texas the last decade or so. The last time Texas enjoyed at least a 10-win season was in 2009 when Mack Brown's squad went 13-1 and won the BCS National Title. Texas A&M had an 11 win season in 2012 (Kevin Sumlin's first season), but before that their last 10-win season came in 1998 (an 11 win year under RC Slocum). Mike Leach broke the 10 win plateau in 2008 with an 11-win year, and before that, to find the last time the Red Raiders won at least ten games you'd have to look all the way back to 1976.
TCU on the other hand has broken the 10-win mark 10 times since 2000. Once under Dennis Franchione (10-2 in 2000), and nine times under Gary Patterson, including the 12-1 mark last year after rebounding from a 4-8 record in 2013.
The brand that Briles and his staff have built in Waco may be young, but it's damn impressive, breaking the ten-win benchmark three times in the past four seasons.