SEC Network debuts 'Take It All In' campaign with 14 new videos
SEC Network launches 114 days from today. As the new ESPN entity looks to build hype (and, thus, pressure television providers for carriage), the network has launched a new "Take It All In" campaign with promotional videos geared toward each of the SEC's 14 member institutions.
Something tells me this SEC Network thing is really going to take off.
Video: Just how fast is 'Auburn fast'?
Ever since Gus Malzahn held an Auburn play call sheet in his hands as the offensive coordinator under Gene Chizik, Auburn has been known as a fast paced offense.
It was no secret that when Malzahn took over the Tiger program they were going to push the tempo, but now that tempo has embedded itself as a part of the Auburn football brand. Now when you think of up tempo teams, Auburn is one of the first teams that come to mind.
Now the program has decided to expand on that branding a little further by taking historical moments from the football program's history and labeling them as "Auburn Fast". The video department has used legends like Cam Newton and Bo Jackson in the 31 second clips, but the best one is the last clip in my opinion.
Smart move to brand the program like this, and this is something that any program can do with a little research.
Watch fans try to dance like Gary Pinkel at the spring game
Following their Cotton Bowl victory over Oklahoma State, Gary Pinkel celebrated like most programs did following a big win last fall...with a little dancing.
For those of you that don't remember it, here it is in all of its glory.
At the spring game, Mizzou had cameras skipping from tailgate to tailgate, and parking lot to parking lot to see if fans could imitate what is now known as "the Pinkel Dance". Some of them nailed it, some did their own freestyle, and others seem to possess even less dance skill than most FBS coaches.
Mike Gundy has the Gundy (which is significantly higher on the difficulty meter), and now Pinkel's moves are being recognized as an official dance of the fan base.
Photos: Arkansas has unveiled new uniforms
April is officially New Uniform Month on the college football calendar. After new looks revealed this month at Syracuse, Miami, Illinois, Florida State and Washington, now Arkansas has taken its turn to debut its new kit. Each of those half-dozen schools wears Nike. Coincidence?
Speaking of Nike, its creative types like to use a lot of brand-speak, where they talk about how a team's history and it's style of play can somehow inspire a uniform font. They do get one thing right, however, and that's unifying a look throughout an entire athletics department.
As for the football uniforms, not much has changed here. Many won't even notice a change since the helmet (rightfully) remains untouched. The Hogs have moved away from the odd shoulder striping employed for the past two seasons.
The Hogs have created a pretty sharp landing page containing everything you'd ever want to know about all their new uniforms. Check it out.
When taking a job at a state school, consider the hidden benefits
Nick Aliotti put in good work for the University of Oregon for a long time, and now the state of Oregon is going to reward him for the rest of his life.
According to a public records request by the Oregonian, Aliotti will receive a state pension of $20,594.30 a month (nearly $250,000 a year) for the rest of his life. The state of Oregon's Public Employee Retirement System allows someone of Aliotti's service level (26 years) to receive 45 percent of salary averaged out for his final three years of employment. Aliotti was the Ducks' defensive coordinator from 1999 through 2013, also served in separate stints in Eugene from 1978-79 and 1988-94 and worked as Oregon State's running backs coach from 1980-83.
At a normal life expectancy rate, Aliotti will bank a total of $6.6 million through 2040. (On an aside, Aliotti's pension payed him a bump after converting his whopping 1,304 hours of accrued sick leave. At a normal, 40-hour-a-week job, that's 32 weeks of paid "vacation" right there.)
While Aliotti will certainly make off well in retirement, he's got nothing on his former boss. Former Oregon head coach Mike Bellotti, who last coached in 2008 and left the university for good in 2010, hold's the top pension payout in the state of Oregon at more than $513,000 a year. Again, that's half a million big ones for the rest of his life, and it's on top of the money he makes as a TV analyst.
For a coach in his 20's or 30's, this is definitely something to consider when choosing jobs. Did Bellotti or Alliotti turn down jobs in their careers that would have taken them out of state, and thus out of Oregon's state pension system? Most certainly. Did they do it with those pensions in mind? Only they can say for sure, but probably not.
But you can bet that right now they're darn glad they did.
Colorado's 'Proving Grounds: Uncommon' will be the best thing you watch all week
A year ago, Colorado's "The Boulder Experience" video was a finalist for FootballScoop's Video of the Year award. Time will tell whether or not "Proving Grounds: Uncommon" earns the same honor, but one thing is absolutely certain: the Buffs know how to shoot a video. Every shot in this 9 minute, 34 second video is a work of art.
The title of the video is derived from Colorado's program mission of finding uncommon players to lead the Buffaloes back to prominence.
"Our young men have to have uncommon effort with an uncommon competitive edge every single day of their life," says head coach Mike MacIntyre.
A three-win bump from 2012 to 2013 shows MacIntyre may be locating that uncommon edge.
Video: Larry Fedora spoofs ESPN commercial
Few companies do commercials that live up to ESPN's quality and knack for drawing a few laughs during a 30 second spot. Take the one that the Manning family starred in for example.
Just as the best coaching ideas are borrowed from other coaches and programs, the same can be said for commercials, as Larry Fedora illustrates here.
Alabama set to sign one of the richest multimedia rights deals in college sports
Alabama doesn't have its own television network, but it's about to make TV network money, Sports Business Journal reported Monday.
The Crimson Tide are set to re-sign an agreement with Learfield Sports to Alabama's multimedia rights for a 10-year deal worth between $15 or $16 million a year. For those keeping score at home, that's matches the cut Texas gets for the Longhorn Network.
Alabama's multimedia rights agreements covers basically everything except television rights. Learfield will sell radio rights, corporate sponsorships, print advertising and the like. The school's relationships with Learfield stretches beyond that of a typical multimedia rights deal, as Learfield also handles rights to beverages (Coca-Cola), sports drinks (Gatorade) and concessions within Bryant-Denny Stadium.
“We’ve been there a long time,” Learfield CEO Greg Brown said of the relationship with Alabama. “In the early days of the relationship, football wasn’t as good and there were some challenges. But even then, the business did very well and we’re very confident in the long-term strength of the brand. When you think about Alabama’s stability and continuity, it’s almost unlike any other in college sports.”
Alabama could earn beyond the $15-16 million a year mark if sales pass a certain threshold, SBJ reported. This, of course, comes in addition to the money Alabama earns through CBS and ESPN for football television rights through the SEC. The new contract will push the Tide beyond any school in terms of multimedia rights earnings except Notre Dame and Texas, both of whom have individual television rights contracts.
The Alabama athletics department earned $143.4 million for the 2012-13 fiscal year.