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Super Bowl ads

If you were hoping to lock up a Super Bowl ad this year, it looks like you've run out of time.

The last of the 30 second spots were locked up around Thanksgiving, at a cost of $3.5 million per slot.

Seth Winter, the senior VP of sales and marketing for NBC's sports group said "We have shattered any recent revenue stories in regards to the Super Bowl". At $3.5 million for 30 seconds...we don't find that too hard to believe.

Last year, Super Bowl XLV set a record for the most viewers with 111 million, making it the most watched American television show ever. The Business Insider highlighted the increasing cost of ad space back in February, and the chart can be found below.

Class move by Gundy

After the Cowboys big Fiesta Bowl overtime win over Stanford last night, Rece Davis asked Gundy if he wanted to take the opportunity to dance in front of the faithful fans that had made the trip.

Instead, Gundy opted to avoid the youtube spotlight, and used the moment to honor the late Oklahoma State women's basketball coach Kurt Budke by having his wife come up and share in the spotlight with the trophy.

Class move by Coach Gundy.

Tuesday TV

Michigan and Virginia Tech meet in the Sugar Bowl tonight.

All times are eastern.

NFL:

No games.

College:

Sugar Bowl: Virginia Tech vs. Michigan - 8:30 - ESPN

High School:

No games.

Blocked FG in 3OT to seal it for Mich. State

The chess match between Mark Richt and Mark Dantonio went to triple overtime in the Outback Bowl.

In the end, it was the play below that got Coach Dantonio and the Spartan staff their first bowl victory since their arrival in East Lansing.

Video: Bielema on Rose Bowl prep

Bret Bielema spoke with the Big Ten Network for a few minutes yesterday to chat about their match up with Oregon in tonight's Rose Bowl.

During the off season, Bielema said that he reached out to a few coaches pick their brain on how they prepare for a BCS Bowl game after a conference championship, and took some advice on how to scale back preparations a little bit.

Wisconsin and Oregon will face each other tonight at 5 on ESPN.

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